Massive Rocket’s expertise helped us reduce marketing costs, improve attribution, and increase customer retention. Their strategic approach empowered our CRM team and streamlined operations.
Founded in 1983, PDI Technologies serves convenience retail and petroleum with enterprise software. To elevate engagement and loyalty, PDI partnered with Massive Rocket to integrate Braze, optimize CRM execution, and modernize customer communications.
Massive Rocket connected PDI’s loyalty engine to Braze, syncing profiles and events with SF Sales Cloud and AWS. We designed a flexible CRM model that supports fully managed and self serve delivery, added governance and measurement, and enabled mobile first journeys across key lifecycle stages.
Personalized loyalty messaging and automated journeys improved relevance and speed. Teams launched faster with standardized templates and data flows. Mobile journey refinements lifted satisfaction and retention while CRM operations became more predictable and efficient.
